Core focus
Sales enablement and coaching
Sales call reviews, discovery and objection handling, messaging, onboarding, playbooks, and coaching routines for managers.
- Call reviews
- Discovery
- Objection handling
- Onboarding
- Playbooks
- Manager coaching
Sales enablement and growth consulting
Equip your team to sell better. Build the systems to grow.
Goshen Consulting helps growing businesses strengthen sales performance through practical coaching, clear playbooks, better processes, and hands-on implementation.
Coaching
Strengthen sales conversations.
Playbooks
Make effective selling repeatable.
Processes
Improve follow-up and handoffs.
Measurement
Turn performance data into action.
From prior operating experience
0 → 1
Sales organizations built from the first hire
30+
Sales professionals hired, trained, and led.
Industries we support
Real estate, PropTech, B2B SaaS, marketplaces and construction technology. Also mobility, hospitality, fintech and fashion.
The problem
Where sales performance gets stuck
Most growth problems show up first in the day-to-day work of the sales team.
- 01New hires take too long to become productive.
- 02Coaching happens inconsistently.
- 03Deals stall without a clear next step.
- 04Follow-up depends on individual habits.
- 05Leaders have reports but few clear actions.
Services
Enablement first, backed by strategy, systems and leadership.
Sales strategy and growth
Customer targeting, positioning, channel priorities, partnerships, and plans for entering new markets.
Revenue operations and sales systems
CRM workflows, lead follow-up, pipeline visibility, forecasting, and reporting that supports better execution.
Fractional sales leadership
Team management, hiring support, accountability, and leadership through growth or transition.
Results
Experience behind the approach
Examples reflect prior operating and leadership roles.
Growth-stage PropTech SaaS
Rebuilding a sales operation to support recurring revenue growth
- ~$300K → $1.3M
- Monthly recurring revenue, over eight months
- 90%+
- Sales team retention over the same period
- Business challenge
- Revenue had been flat for months and the sales team was underperforming.
- Work delivered
- Rebuilt the sales organization: hiring, training, KPIs, pipeline tracking and forecasting.
- Reported outcome
- Recurring revenue growth alongside broader company efforts, with the sales team largely retained.
2x
Annual revenue
Creating a repeatable enterprise sales process
Construction robotics
Refined pricing, built structured training and grew the sales team from one rep to eight. Key enterprise accounts grew more than 3x in nine months, as part of the traction behind the company's Series A.
$10M+
Net new revenue in a single year
Scaling an inbound sales team across three regions
Popular PropTech Marketplace
Built an inbound team from the first hire to 20+ people across North America, Europe and Australia, beating quarterly targets.
$560M+
Combined GCI across teams coached
Strengthening sales performance across 30+ teams
Residential real estate teams
Coached 30+ real estate teams to improve conversion, follow-up, and sales accountability. Teams coached closed more than 1,000 transactions in a single year.
Revenue diagnostic
Find what is slowing revenue growth.
A focused two-week review of both your sales execution and the systems that support it: conversations, coaching, follow-up, pipeline, and CRM processes.
- 01
Performance findings
Where execution and systems are holding results back.
- 02
Three priority improvements
The changes most likely to move performance.
- 03
A 30-day action plan
Clear owners and next steps.
+Detailed scope
- Review of one sales team and one funnel
- Review of available performance data and CRM reports
- Review of up to five sales calls
- One leadership discovery session
- One findings session with leadership
- The two-week period begins after kickoff and receipt of the agreed inputs
- Implementation is scoped separately
Our approach
From diagnosis to implementation
- 01
Diagnose
Review conversations, data, and working processes through the two-week revenue diagnostic.
- 02
Build
Put agreed improvements in place: playbooks, coaching routines, CRM workflows, and reporting.
- 03
Support
Provide ongoing coaching, performance reviews, or fractional leadership where needed.
Implementation and ongoing support are optional, separately scoped engagements. Scope, delivery capacity, and engagement terms are agreed before kickoff.
Practical experience behind every engagement
Goshen Consulting brings experience in sales enablement, sales leadership, go-to-market strategy, revenue operations, and business development. Our work helps leaders improve how their teams sell, coach, and execute, and build processes their teams can sustain.
FAQ
Common questions
What is a revenue diagnostic?
A focused two-week review of your sales execution and the systems supporting it, ending with performance findings, three priority improvements, and a 30-day action plan.
Who is it for?
Growing businesses with an active sales team that want clearer visibility into conversations, conversion, coaching, and pipeline execution.
What does it cost?
The revenue diagnostic is a fixed-fee engagement priced at $2,500. Implementation and ongoing support are scoped separately.
How long does it take?
Two weeks after kickoff and receipt of the agreed inputs.
What information do we need to provide?
Available funnel reports, relevant CRM data, selected sales calls, and leadership context. Required inputs are agreed before kickoff.
Can Goshen help implement the recommendations?
Yes. Enablement, coaching, systems work, and fractional leadership can be scoped after the diagnostic.
Contact
Start with a conversation about your sales team.
Tell us what is working, where progress has stalled, and what you want to improve. We'll discuss whether the revenue diagnostic is the right next step.